Joel Katona - CEO, TrendMetrix Software Inc. Shelley Murphy - Marketing Director, TrendMetrix Software Inc.
Date:
November 25, 2002
Start Time:
6:00 P.M.
End Time:
9:30 P.M.
Cost:
Free
Location:
The City of Toronto Metro Hall
55 John Street. Room 307
Topics:
- Why search engines should be in your overall Internet marketing strategy.
- What are typical myths, and facts about search engines.
- What are the major search engines and why it is important to know the difference between directory based and spider based search engines.
- How to discover the search terms your customers are using to look for you on the search engines.
- How to properly optimize your pages without spamming search engines.
- Submission to search engines, how often should you submit without being penalized.
- Monitoring your positions without spending hours each day.
- Tracking your visitors.
Participant Limit:
We are limiting this workshop to no more than 25 participants. Act now to ensure you are included.